Posts in marketing
Mindset Mastery with Sheldon Gilbert: Lead to Succeed 137

In the complex journey of life, our experiences, choices, and outcomes are intricately woven by a force often underestimated yet profoundly influential: mindset. How we perceive the world, interpret challenges, and approach opportunities shapes not just our daily existence, but the very trajectory of our entire lives. In this episode, our guest Sheldon Gilbert will share how developing the right mindset at a young age changed his life.

Sheldon founded Kura Labs to create new pathways for ensuring employment in the tech economy for people from underserved communities. Kura Labs is a non-profit vocational academy that offers free training and job placement in the high-demand sectors of devops/SRE, cloud infrastructure computing and cybersecurity at Fortune 1000 employer partners.

Sheldon is also the Founder and CEO of Proclivity Systems. Proclivity builds and operates electronic marketplaces for secure trading of digital assets in real-time such as data and media. Beginning first in e-commerce, Proclivity has since developed the largest electronic ad marketplace in the pharmaceutical industry and extended its expertise in autonomous trading systems and secure computation in other industries.

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Develop Your Interpersonal Skills with Jeff Baldassari: Lead to Succeed 136

In the relentless pursuit of professional success, it's easy to become fixated solely on honing one's technical expertise and career-oriented skills. However, those who prioritize these aspects at the expense of developing interpersonal skills often find themselves encountering unexpected roadblocks on their journey to success. In this episode, our guest Jeff Baldassari will be emphasizing the importance of developing interpersonal skills.

Jeff is a former C Suite Executive and the author of From Associate to Ambassador. It contains the skills and disciplines that are not taught in law school but are needed to build an extraordinary career. This book speaks to law students, summer associates, and young associates who aspire to achieve extraordinary outcomes in their careers.

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Choose the Right Role with John Bennett: Lead to Succeed 135

Selecting the right role for employees is paramount for effective leadership. Matching individual strengths, skills, and aspirations with suitable positions not only maximizes productivity but also fosters job satisfaction and long-term engagement. That’s exactly what we’ll be talking about in this episode, with our guest John Bennett.

John joined Dashlane as its Chief Executive Officer in February 2023, bringing over 30+ years of experience leading high-growth B2B SaaS and communication companies. Prior to joining Dashlane, John served as the CEO of Cordence and held executive positions in LogMeIn and Citrix. During his tenure at LogMeIn, John successfully oversaw and grew the $450M Identity and Access Management unit.

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The Pursuit of Our Ideal Selves with John Miles: Lead to Succeed 134

As we pass down knowledge from generation to generation, a prevalent regret among our predecessors is often the unfulfilled pursuit of their ideal selves. This failure to realize their true potential serves as a poignant reminder of the importance of striving towards personal fulfillment. In this episode, we will explore with our guest John Mile this vital lesson.

John R. Miles, creator of Passion Struck®, is a renowned authority in behavior change, wellness, and leadership. With a diverse background from the U.S. Navy to Fortune 50 executive roles, his insights are rooted in real-world experience. Through his podcast, Passion Struck, and his latest book, "Passion Struck: Twelve Powerful Principles to Unlock Your Purpose and Ignite Your Most Intentional Life," he shares science-based principles for personal growth and living with purpose, endorsed by luminaries like Oprah Winfrey. Recognized as a must-read for 2024, it inspires readers to overcome self-doubt and embrace intentional living.

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Unlocking Effectiveness with Brent Pohlman: Lead to Succeed 133

Stepping out of one's family business can offer invaluable opportunities for personal and professional growth. By venturing beyond familiar territories, individuals gain fresh perspectives, encounter diverse perspectives, and cultivate a broader understanding of the world. That’s exactly what our guest Brent Pohlman was advised to do.

Brent is the Owner and CEO of Midwest Laboratories, which performs analytical testing in Human Health, Animal Health, and Agriculture/Environmental. In 2023, Brent released his first book, “Leaders Look Within”. The book is a testimony to Brent owning his heart to live a life of gratitude.

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Embrace Constraints with Gary Harpst: Lead to Succeed 132

It's important to see constraints not as obstacles that limit us, but rather as opportunities for innovation and creativity. By reframing our perspective, we can harness the power of constraints to drive progress and achieve remarkable outcomes. And this is exactly what Lead to Succeed guest Gary Harpst will demonstrate through his insightful experiences and practical wisdom.

Gary Harpst, CEO of LeadFirst, is known for his fusion of faith and work, fostering agile organizations. With four decades of experience, he founded three successful businesses, one of which merged and was sold to Microsoft. He has authored three books. His latest book, "Built to Beat Chaos," makes the biblical case that we are all created to overcome chaos.

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From the Stockroom to the Corner Office with Brian Librach: Lead to Succeed 131

In today's competitive business landscape, where efficiency and systems often take precedence, some leaders stand out for prioritizing people above all else. Brian, our guest, epitomizes this ethos. 

Brian worked in retail for 35 years, from the stockroom to the corner office. He was a VP of stores for PacSun and Urban Outfitters and most recently ran Old Navy stores in Canada. His new book helps people write or rewrite their career outcomes.

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The Science of Team Building with James Lawrence: Lead to Succeed 130

Artificial Intelligence (AI), the emulation of human intelligence by machines, and Behavioral Science, the study of human behavior and decision-making, converge to create innovative approaches that optimize team dynamics. In this episode, James Lawrence will teach us how AI and Behavioral Science team up to improve how groups work.

James is the co-founder of Happy, which enables organizations to enhance organizational culture, communication, and manager effectiveness at scale. Its Happy coaching platform uses behavioral science and AI to build a user manual for your entire team in less than 10 minutes.

James previously served as chairman of the board for the Specialty Equipment Market Association. He also served as CEO and founder of Power Automedia and CEO of Speedvideo. Throughout his career, James strongly emphasized nurturing talent and fostering the next generation of leaders, always with an eye toward meaningful work.

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Building Connections that Matter with Anthony Iannarino: Lead to Succeed 129

In a marketing world filled with self-promotion, it's time for a change. Instead of shouting "Me, Me, Me," success now hinges on understanding and connecting with our audience. In this episode, our guest, Anthony Iannarino will be talking about the importance of shifting our focus from self-centered narratives to building genuine connections that resonate.

Anthony is a highly respected international speaker, bestselling author, entrepreneur, and sales leader specializing in the complex business-to-business (B2B) sale. He is also a founder and managing partner of two closely held, family-owned businesses in the staffing industry, leading both entities in strategic planning while growing sales. Anthony is best known for his work at The Sales Blog, which has helped him gain recognition as a top thought leader in sales strategy. He is also the designer of Level 4 Value Creation™ and Building Consensus, methodologies that help sales organizations achieve transformational, breakthrough results.

In each business, Anthony is focused on helping professionals reach their full potential. In 2007, while growing the sales force of his second staffing firm, he discovered a knack for coaching, and realized that he could make enduring contributions to a company’s sales culture. He began blogging about complex selling processes and gravitated toward B2B companies facing challenges in sales force management and performance. His transition to professional speaking, consulting, and workshop facilitation led to the development of a trademarked methodology that has proven instrumental in helping sales organizations achieve revenue goals.

Listen in and learn more about the importance of building connections that matter.

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Targeting Your Market with Derek Champagne: Lead To Succeed 100

We all want a strong brand. And we want to market and sell effectively.

Easier said than done, right?

Which is what made this conversation with Derek Champagne so exciting!

Cause he’s got the answers… and they’re simpler to apply than you might think!

Derek is CEO of The Artist Evolution—a marketing, design, and practice management firm. He helps businesses of all budgets design and implement marketing strategies that yield tangible results.

Derek has developed and managed brands and marketing campaigns in multiple industries, from start-ups to household names. He is a guest lecturer at business conventions and college business marketing classes covering marketing and social media subject matter.

Derek is also a nationally published musician who has made musical contributions to the soundtracks of television shows on ABC, MTV, Bravo, Oxygen, and the E! Channel.

Listen in and learn how to use effectively marketing to grow your brand.

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Leadership Investing with Leib Bolel: Lead to Succeed 84

Investing in startups can both be risky and rewarding.

To ensure a strong investment, it’s critical for venture capitalists to be able to distinguish a good investment from a bad one.

How can one tell when something is of high growth potential?

In this episode, Leib Bolel addresses this question as well as why it is important to invest in great leaders first.

Leib is a Partner at Grayhawk Capital, Arizona’s largest Venture Capital firm with a focus on investment in early growth stage software companies. Leib also serves as President of the Arizona Israel Technology Alliance overseeing the facilitation of growth in bilateral trade between the technology communities of Arizona and Israel.

With over a decade of experience in the area of new business development, startups, marketing, funding acquisition and general operations management, Leib has been instrumental in building organizations from the ground up.

Listen in and learn why investing in great leaders is more important than investing in great products.

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Leadership in the AI Age with Neil Sahota: Lead to Succeed 77

AI is rapidly changing the world, and the leaderships space is not an exception. People are living in anxiety because they do not know what the future holds for them. The good news is, no matter how much AI we adopt, the world will always need human creativity and imagination.

This episode features Neil Sahota. Neil is an IBM master inventor, United Nations AI advisor, and Chief Innovation Officer at UC Irvine. He is also a global speaker and author of the award-winning book, own the AI revolution. Neil is an expert in out-of-the-box thinking and has over 20 years of business experience working with organizations and advising entrepreneurs on building strategy, establishing target markets, structuring companies, and developing next-generation products and solutions. Neil’s expertise spans all industries.

Listen in and learn how to prepare for the future world.

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Building Connections with Yehiel Kalish: Lead to Succeed 74

What sets apart the great leaders from all the others? Connections!

And nobody does connections better than Yehiel Kalish.

Yehiel Kalish is a former member of the Illinois House of Representatives and currently serves as the CEO of Hatzalah, the largest volunteer ambulance service in the United States.

In this episode, Yehiel went deep on building connections.

I am super excited to share his wisdom and insights with you.

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Elevate your Brand with David Brier: Lead to Succeed 73

Is your brand suffering from deflation and in need of elevation? Then listen in to this episode!

Today, I have David Brier, Google’s number one ranked rebranding expert, joining me on the show.

David’s four decades of branding expertise makes him sought after by companies of all sizes, from startups to global organizations, and every industry demanding an unorthodox edge in today’s business climate.

David is the bestselling author of his number one Amazon book “Brand Intervention: 33 steps to Transform Your Brand into the Brand You Need.”

David and his work have been featured in Adweek, Fast Company, Forbes, Inc, Huffington Post, Entrepreneur, Thrive Global, The New York Times and numerous blogs and podcasts worldwide.

In this episode, David and I will be talking about everything branding.

Are you ready to elevate your brand? Listen in and learn.

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Scratching Your Client’s Itch with Sean Cohan: Lead to Succeed 46

In this episode, Naphtali interviews Sean Cohan. Sean serves as president of Wheelhouse Entertainment, where he is responsible for driving content and marketing opportunities across multiple businesses and platforms, including talent, brand and other strategic, corporate partnerships for the company.

Prior to Wheelhouse Entertainment, Sean worked at A&E Networks for nearly 15 years. He served as president of international and digital media at A&E Networks, where he oversaw the company’s rapid growth units and was a member of the A&E executive and senior leadership teams.

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