Scratching Your Client’s Itch with Sean Cohan: Lead to Succeed 46


In this episode, Naphtali interviews Sean Cohan. Sean serves as president of Wheelhouse Entertainment, where he is responsible for driving content and marketing opportunities across multiple businesses and platforms, including talent, brand and other strategic, corporate partnerships for the company.

Prior to Wheelhouse Entertainment, Sean worked at A&E Networks for nearly 15 years. He served as president of international and digital media at A&E Networks, where he oversaw the company’s rapid growth units and was a member of the A&E executive and senior leadership teams.

Episode Notes:

1:56 – Naphtali introduces Sean

2:12 – Sean describes his work and impact

4:44 – How Sean determines when to push forward with projects and when to pull back

8:34 – Tips to understanding your market and what it wants in terms of products and services

12:15 – How to determine your strengths

18:17 – How to determine if partnerships have lasting power

19:50 – When do drop a “bad acting” partner

23:35 – Tips on getting your content out there

26:00 – Find ways to scratch your clients’ itch

29:30 – How to ensure a diverse and inclusive workforce

35:21 – Rapid fire

36:44 – Connect with Sean on LinkedIn, Facebook, Twitter and Instagram.

37:21 – Final lesson: The comfort is the enemy

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