Would You Do It For Free?

I recently attended an entrepreneurship gathering sponsored by a local university. The program allowed each attendee to speak for a few minutes about their company and services. The last speaker was a videographer and web marketer. He spoke with great passion about finding a voice and telling a great story, important components in today’s evolving marketplace. But the line that resonated most with me was his comment about why we are all doing what we’re doing.

Most people in that room had left an established, more guaranteed position in order to venture off into entrepreneurship and follow their dreams. This speaker spoke to a common chord within each of us when he said, “You all love what you do so much that you would do it for free.” That is, of course, if not for the fact that we must put food on the table.

What’s Your One Sentence?

We all can have single sentences that describe us, even if our contributions are not as deep and lasting as the aforementioned presidents. Whether they say something about us as individuals, as leaders or as community contributors, having the ability to construct a single sentence that captures our essence can serve as a great guidepost and motivator.

balance, coaching, leadership, relationshipsNaphtali HoffFebruary 1, 2021Impactful Coaching & Consultingleadership, purpose, direction, goals, impactComment

Become a leader of IMPACT

Impact is all about results. And results start with clearly written, actionable goals that help leaders build alignment and amplify output.

Goal-setting is a critical component of any growth process, personal or professional. There are many benefits of setting goals, including…

Clarity and Focus. Goals motivate us to cut through the weeds and get focused on what’s really important.
Planning. Goals help us map out the necessary steps to achieve our desired result.
Accountability. Goals force us to set and meet deadlines and be accountable to others.
Transparency. When shared, goals help others understand what we’re focused on.
Self-esteem. Goals raise our self-confidence as we see ourselves grow and progress.

achievement, coachingNaphtali HoffDecember 21, 2020Impactful Coaching & Consultingimpact, influence, integrity, leader, leadership, goal settingComment

Become a Leader of Influence

At the heart of great leadership is influence, as in the ability to influence others to do what needs to get done.

In a piece written for Forbes, Kevin Kruse defines leadership as “a process of social influence, which maximizes the efforts of others, towards the achievement of a goal.” I like his approach because it factors in some important primary leadership elements: (social) influence, others, effort optimization and goals.

Leadership is about influencing others, rather than demanding and coercing. It speaks to the ability to win people over to a new way of thinking and practice, through idea sharing, collaboration and role modeling. It emphasizes persuasion and motivation over coercion.

Influence occurs primarily through emotional connections, such as when we share triumphant or challenging times together. It also develops when leaders routinely demonstrate feelings of appreciation, care, concern, and empathy.

The 3 I's of effective leadership

For leaders, the letter “I” represents three key elements in their ultimate success. These elements build from the inside out, starting with one’s core identity and purpose and extending far beyond self. They remind us of what we can do and become when we solidify our core and make others’ success our focus.

They are: (1) integrity, (2) influence and (3) impact.

Integrity helps us become the best versions of ourselves and communicates what we stand for.
Influence allows us to direct and augment the work of others.
Impact is all about results. We create impact when we achieve our goals.

These three do not exist in a vacuum. In fact, they lead one into the next.

When we’re in integrity (A), we become more influential (B). This, in turn, drives results, magnifying our impact (C).

Learn to Tell a Great Story

In my work as a professional speaker, I seek to weave in stories whenever possible. The reason is simple. Unlike dry, technical information, stories deliver messages direct to the heart. They deliver immediate understanding and are remembered much longer than other information.

When I use words like, “Let me tell you a story,” the audience always becomes more alert and attentive. It’s like they’re thinking, “Okay, here comes the really good stuff.”

Good stories have a power all their own. They can make complex issues understandable. They can give people a sense of community. They can call people to action in ways they never imagined.

Storytelling is not just an important skill for speakers. Now more than ever, great leaders are great storytellers. Storytelling helps executives weave rich narratives that inspire their organizations, set a vision, teach important lessons, and define the culture and values. Perhaps most importantly, stories explain who you are, how you got here, and what you believe most deeply about your work and about each other.